Youth violence has increased at an alarming rate, and more youth are being incarcerated every year. why? They don't know where to ask for help, and they feel that asking for help is a sign of weakness. MY VOICE HAS POWER tells youth that asking for help is NOT weakness, but it's a sign of strength. It tells them that their voice has the power to change the narrative.
Strategy: Daniel Medina, Mojan Daneshfar
Copy: Daniel Medina
AD: Gabriel Cibotari, Aiden Tran